Privacy policy
TERMS OF SERVICE
OVERVIEW
This website is operated by BTF Corp Ltd. Throughout the site, the terms “we”, “us” and “our” refer to BTF Corp Ltd, trading as BEFORETHEFALL.
BEFORETHEFALL offers this website, including all information, tools and services available from this site to you, the user, conditioned upon your acceptance of all terms, conditions, policies and notices stated here.
By visiting our site and/or purchasing something from us, you engage in our “Service” and agree to be bound by the following terms and conditions (“Terms of Service”, “Terms”), including those additional terms and conditions and policies referenced herein and/or available by hyperlink.
These Terms of Service apply to all users of the site, including without limitation users who are browsers, vendors, customers, merchants and/or contributors of content.
Please read these Terms of Service carefully before accessing or using our website. By accessing or using any part of the site, you agree to be bound by these Terms of Service. If you do not agree to all the terms and conditions of this agreement, then you may not access the website or use any services.
Any new features or tools which are added to the current store shall also be subject to these Terms of Service. You can review the most current version of these Terms of Service at any time on this page.
We reserve the right to update, change or replace any part of these Terms of Service by posting updates and/or changes to our website. It is your responsibility to check this page periodically for changes. Your continued use of or access to the website following the posting of any changes constitutes acceptance of those changes.
Our store is hosted on Shopify Inc. They provide us with the online e-commerce platform that allows us to sell our products and services to you.
SECTION 1 - ONLINE STORE TERMS
By agreeing to these Terms of Service, you confirm that you are at least the age of majority in your place of residence, or that you have the consent of a parent or legal guardian where required to use this site.
You may not use our products for any illegal or unauthorised purpose nor may you, in the use of the Service, violate any laws applicable to you.
You must not transmit any worms, viruses or any code of a destructive nature.
A breach or violation of any of the Terms may result in the immediate termination of your access to our Services.
SECTION 2 - GENERAL CONDITIONS
We reserve the right to refuse service to anyone for any reason at any time, subject to applicable law.
You understand that your content, excluding payment information, may be transferred unencrypted and may involve:
(a) transmissions over various networks; and
(b) changes to conform and adapt to technical requirements of connecting networks or devices.
Payment information is encrypted during transfer over networks.
You agree not to reproduce, duplicate, copy, sell, resell or exploit any portion of the Service, use of the Service, or access to the Service or any contact on the website through which the Service is provided, without our express written permission.
The headings used in this agreement are included for convenience only and will not limit or otherwise affect these Terms.
SECTION 3 - ACCURACY, COMPLETENESS AND TIMELINESS OF INFORMATION
We are not responsible if information made available on this site is not accurate, complete or current.
The material on this site is provided for general information only and should not be relied upon or used as the sole basis for making decisions without consulting primary, more accurate, more complete or more timely sources of information where appropriate.
Any reliance on the material on this site is at your own risk.
This site may contain certain historical information. Historical information, necessarily, is not current and is provided for your reference only.
We reserve the right to modify the contents of this site at any time, but we have no obligation to update any information on our site.
You agree that it is your responsibility to monitor changes to our site.
SECTION 4 - MODIFICATIONS TO THE SERVICE AND PRICES
Prices for our products are subject to change without notice.
We reserve the right at any time to modify or discontinue the Service, or any part or content thereof, without notice.
We shall not be liable to you or to any third party for any modification, price change, suspension or discontinuance of the Service, except where otherwise required by applicable law.
SECTION 5 - PRODUCTS OR SERVICES
Certain products or services may be available exclusively online through the website.
These products or services may have limited quantities and are subject to return or exchange only according to our applicable Returns Policy.
We have made every effort to display as accurately as possible the colours and images of our products that appear on the store. However, we cannot guarantee that your device or monitor's display of any colour will accurately reflect the actual product.
We reserve the right, but are not obligated, to limit the sales of our products or Services to any person, geographic region or jurisdiction, subject to applicable law.
We reserve the right to limit the quantities of any products or services that we offer.
All descriptions of products and product pricing are subject to change at any time without notice, at our discretion.
We reserve the right to discontinue any product at any time.
Any offer for any product or service made on this site is void where prohibited by law.
Nothing in these Terms affects your statutory rights as a consumer.
SECTION 6 - ACCURACY OF BILLING AND ACCOUNT INFORMATION
We reserve the right to refuse any order you place with us.
We may, at our discretion and subject to applicable law, limit or cancel quantities purchased per person, per household or per order.
These restrictions may include orders placed by or under the same customer account, the same payment card and/or orders that use the same billing or shipping address.
In the event that we make a change to or cancel an order, we may attempt to notify you by contacting the email address, billing address or telephone number provided at the time the order was made.
We reserve the right to limit or prohibit orders that, in our reasonable judgement, appear to be placed by dealers, resellers or distributors.
You agree to provide current, complete and accurate purchase and account information for all purchases made at our store.
You agree to promptly update your account and other information, including your email address and payment information, so that we can complete your transactions and contact you as needed.
For more detail, please review our Returns Policy.
SECTION 7 - OPTIONAL TOOLS
We may provide you with access to third-party tools over which we neither monitor nor have any control or input.
You acknowledge and agree that we provide access to such tools on an “as is” and “as available” basis, subject to applicable law and the terms of the relevant third-party provider.
We shall have no liability arising from or relating to your use of optional third-party tools except where liability cannot lawfully be excluded.
Any use by you of optional tools offered through the site is entirely at your own risk and discretion.
You should ensure that you are familiar with and approve of the terms on which tools are provided by the relevant third-party provider.
We may also, in the future, offer new services and/or features through the website, including the release of new tools and resources. Such new features and/or services shall also be subject to these Terms of Service.
SECTION 8 - THIRD-PARTY LINKS
Certain content, products and services available via our Service may include materials from third parties.
Third-party links on this site may direct you to third-party websites that are not affiliated with us.
We are not responsible for examining or evaluating the content or accuracy of third-party materials or websites and, subject to applicable law, we do not assume responsibility for third-party materials, websites, products or services.
We are not liable for harm or damages related to the purchase or use of goods, services, resources, content or any other transactions made in connection with third-party websites, except where liability cannot lawfully be excluded.
Please review carefully the third party's policies and practices and make sure you understand them before you engage in any transaction.
Complaints, claims, concerns or questions regarding third-party products should be directed to the relevant third party.
SECTION 9 - USER COMMENTS, FEEDBACK AND OTHER SUBMISSIONS
If, at our request, you send certain specific submissions, such as contest entries, or without a request from us you send creative ideas, suggestions, proposals, plans or other materials, whether online, by email, by postal mail or otherwise, collectively referred to as “comments”, you agree that we may use such comments in connection with operating, developing and promoting our business, subject to applicable law and our Privacy Policy.
We are under no obligation:
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to maintain any comments in confidence;
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to pay compensation for any comments; or
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to respond to any comments.
We may, but have no obligation to, monitor, edit or remove content that we determine, in our reasonable discretion, is unlawful, offensive, threatening, libellous, defamatory, obscene, otherwise objectionable or violates any party's intellectual property rights or these Terms of Service.
You agree that your comments will not violate any right of any third party, including copyright, trademark, privacy, personality or other personal or proprietary right.
You further agree that your comments will not contain libellous or otherwise unlawful, abusive or obscene material, or contain any computer virus or other malware that could affect the operation of the Service or any related website.
You may not use a false email address, pretend to be someone other than yourself, or otherwise mislead us or third parties as to the origin of any comments.
You are solely responsible for any comments you make and their accuracy.
SECTION 10 - PERSONAL INFORMATION
Your submission of personal information through the store is governed by our Privacy Policy.
Please refer to our Privacy Policy for information about how we collect, use, store and protect your personal information.
SECTION 11 - ERRORS, INACCURACIES AND OMISSIONS
Occasionally there may be information on our site or in the Service that contains typographical errors, inaccuracies or omissions that may relate to product descriptions, pricing, promotions, offers, product shipping charges, transit times and availability.
We reserve the right to correct any errors, inaccuracies or omissions and to change or update information or cancel orders if any information in the Service or on any related website is inaccurate at any time, including after you have submitted your order, subject to applicable law.
We undertake no obligation to update, amend or clarify information in the Service or on any related website, including without limitation pricing information, except as required by law.
No specified update or refresh date applied in the Service or on any related website should be taken to indicate that all information has been modified or updated.
SECTION 12 - PROHIBITED USES
In addition to other prohibitions as set forth in these Terms of Service, you are prohibited from using the site or its content:
(a) for any unlawful purpose;
(b) to solicit others to perform or participate in any unlawful acts;
(c) to violate any applicable laws, regulations or ordinances;
(d) to infringe upon or violate our intellectual property rights or the intellectual property rights of others;
(e) to harass, abuse, insult, harm, defame, slander, disparage, intimidate or discriminate against others;
(f) to submit false or misleading information;
(g) to upload or transmit viruses or any other type of malicious code that will or may affect the functionality or operation of the Service, related websites, other websites or the Internet;
(h) to collect or track the personal information of others without lawful authority;
(i) to spam, phish, pharm, pretext, spider, crawl or scrape;
(j) for any obscene or unlawful purpose; or
(k) to interfere with or circumvent the security features of the Service, related websites, other websites or the Internet.
We reserve the right to terminate or restrict your use of the Service or any related website for violating any of the prohibited uses, subject to applicable law.
SECTION 13 - DISCLAIMER OF WARRANTIES; LIMITATION OF LIABILITY
We do not guarantee, represent or warrant that your use of our Service will be uninterrupted, timely, secure or error-free, except where such guarantees cannot lawfully be excluded.
We do not warrant that the results that may be obtained from the use of the Service will be accurate or reliable.
We may from time to time remove or suspend the Service for indefinite periods or cancel the Service, subject to applicable law.
You expressly agree that your use of, or inability to use, the Service is at your own risk.
The Service and products delivered to you through the Service are provided on an “as is” and “as available” basis to the fullest extent permitted by law.
Nothing in these Terms excludes or limits liability where such exclusion or limitation would be unlawful, including liability for death or personal injury caused by negligence, fraud or fraudulent misrepresentation, or your statutory consumer rights.
To the fullest extent permitted by law, BTF Corp Ltd, its directors, officers, employees, affiliates, agents, contractors, suppliers, service providers and licensors shall not be liable for indirect, incidental, special or consequential loss arising from your use of the Service or products purchased through the Service.
SECTION 14 - INDEMNIFICATION
To the extent permitted by applicable law, you agree to indemnify and hold harmless BTF Corp Ltd, its directors, officers, employees, affiliates, agents, contractors, licensors, service providers, subcontractors and suppliers from claims or demands arising from your breach of these Terms of Service or your violation of any law or the rights of a third party.
SECTION 15 - SEVERABILITY
In the event that any provision of these Terms of Service is determined to be unlawful, void or unenforceable, that provision shall nevertheless be enforced to the fullest extent permitted by applicable law, and the unenforceable portion shall be deemed severed from these Terms.
Such determination shall not affect the validity and enforceability of any other remaining provisions.
SECTION 16 - TERMINATION
The obligations and liabilities of the parties incurred prior to the termination date shall survive the termination of this agreement for all purposes.
These Terms of Service are effective unless and until terminated by either you or us.
You may terminate these Terms of Service at any time by notifying us that you no longer wish to use our Services or by ceasing to use our site.
If, in our reasonable judgement, you fail, or we suspect that you have failed, to comply with any term or provision of these Terms of Service, we may terminate or restrict your access to the Service without notice, subject to applicable law.
You will remain liable for any amounts properly due up to and including the date of termination.
SECTION 17 - ENTIRE AGREEMENT
The failure of us to exercise or enforce any right or provision of these Terms of Service shall not constitute a waiver of that right or provision.
These Terms of Service and any policies or operating rules posted by us on this site or in respect of the Service constitute the entire agreement and understanding between you and us concerning your use of the Service, superseding any prior or contemporaneous agreements, communications and proposals, whether oral or written.
Any ambiguities in the interpretation of these Terms of Service shall not be construed against either party solely because that party drafted the provision.
SECTION 18 - GOVERNING LAW
These Terms of Service and any separate agreements whereby we provide you Services shall be governed by and construed in accordance with the laws of England and Wales.
Any disputes arising in connection with these Terms shall be subject to the jurisdiction of the courts of England and Wales, subject to any mandatory consumer protection rights that may apply to you.
SECTION 19 - CHANGES TO TERMS OF SERVICE
You can review the most current version of these Terms of Service at any time on this page.
We reserve the right, at our discretion, to update, change or replace any part of these Terms of Service by posting updates and changes to our website.
It is your responsibility to check our website periodically for changes.
Your continued use of or access to our website or the Service following the posting of changes to these Terms of Service constitutes acceptance of those changes, to the extent permitted by applicable law.
SECTION 20 - CONTACT INFORMATION
Questions about these Terms of Service should be sent to:
BTF Corp Ltd
BEFORETHEFALL
Website: beforethefall.uk
Email: info@beforethefall.uk
Last updated: September 2026